Global Talent Mobility: From expense to strategic investment

Laurette Bennhold-Samaan • October 29, 2024

In today’s rapidly evolving market, businesses have to adapt quickly to scale and stay competitive. At the heart of this challenge is a crucial function that supports all of that growth and adaptation: global talent mobility. More than just moving people from one point to another, effective relocation programs increase productivity, bolster talent acquisition and retention, drive business development, and result in market expansion and financial gains for an organization. So why do so many leaders still consider talent mobility to be an expense instead of a strategic investment? Below, we’ll discuss the importance of shifting perceptions, the long-term positive impacts relocations have on a business’ bottom line, and how internal mobility and HR/talent management teams can start building a business case for organizational leadership buy-in to invest in global talent mobility.


Why Global Talent Mobility is a Strategic Investment

Recent research from Localyze, which includes data from 240 European business leaders and managers across 4 countries, has revealed that global talent mobility benefits an organization’s bottom line in 10 areas: access to global talent, business profits, cultural awareness, knowledge sharing, innovation, employee retention, employee satisfaction, employee morale, faster hiring and DE&I. In addition, the expenses associated with relocations are far outweighed by an ROI gain of up to 270% when it comes to impact on productivity, talent retention, and overall profitability.


In short, because of their daily exposure to mobile populations and associated relocation processes, talent mobility professionals play an integral role in achieving mobility objectives — but they’re also uniquely positioned to offer data-driven insights that can support and contribute to a company’s overarching goals and success.


Talent Mobility: The gift that keeps on giving

When it comes to innovation, competitiveness, and growth, a company’s success is directly tied to the development and engagement of its greatest asset: its employees. Global talent mobility accomplishes immediate goals by getting the right talent where a company needs it to be in the moment – but when used strategically, it also contributes to long-term gains. The following inter-related benefits should always be considered when calculating mobility’s true value to an organization:

  • Enhanced Talent Acquisition:

    By tapping into a global talent pool, companies can attract and retain top-tier candidates from around the world, bringing in diverse skills and innovative ideas that drive competitive advantage and enhance DEI initiatives.

  • Improved Retention:

    Positive employee relocation experiences lead to employee satisfaction and loyalty, because employees feel seen, valued and invested in. This further supports employee engagement, productivity and long-term talent retention.

  • Positive Market Perception:

    Positive employee mobility experiences enhance a company’s reputation, creating a strong mobility brand that attracts top talent and fosters trust in the market.

  • Succession Planning:

    Relocating high-potential employees helps groom future leaders with a global perspective, ensuring a robust leadership pipeline and organizational continuity.

  • Market Expansion:

    Deploying employees to new markets facilitates local presence and understanding, accelerating market entry and growth through regional insights and networks.

  • Employee Growth:

    Global assignments develop a more adaptable and skilled workforce, with employees gaining cross-cultural experience and global business acumen essential for the company’s expansion.

Investment Versus Expense: Why the disconnect?

With costs rising and resources tightening in every industry, it’s easy to understand why many decision-makers get caught in the trap of seeing talent mobility as an expense versus an investment. Short-term savings and cost-cutting measures end up outweighing long-term benefits, especially if leaders aren’t aware of what those long-term benefits are. Additionally, if mobility programs aren’t clearly aligned with business goals, they may be perceived as peripheral rather than integral to success. Internal mobility teams and HR/talent professionals often have the difficult task of securing procurement or leadership buy-in for the kinds of benefits and services that provide positive employee mobility experiences and secure the positive long-term outcomes described above.


Building a Case for Mobility’s Long-Term Value

As we often say here at NetExpat, providing positive mobility experiences is crucial to the success of any assignment. When relocating families feel supported and their relocations run smoothly, employees can worry less about personal challenges and can focus more fully on their new roles and company goals. But just as crucial as creating supportive experiences for employees is the importance of demonstrating their full positive impact to company leaders. There are several ways that mobility and HR/talent management professionals can start working toward changing perceptions about talent mobility’s value.

List of services

Talent Mobility as a Business Partner

Recognizing global talent mobility as an investment that drives innovation, retention, and profitability is pivotal to organizational growth. By inviting talent mobility professionals into strategic conversations, companies can leverage their insights and guidance to navigate complex challenges, meet business objectives, and plan for the future. To secure this strategic advantage, internal teams and HR/talent management professionals may have to do a little legwork to elevate perceptions of global mobility’s critical business value.


For more information on how NetExpat can help you build a business case for providing exceptional employee experiences and investing in global talent mobility, contact us at info@netexpat.com

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Patricia Glasel has a rich international background, having lived in several different countries growing up. Her journey began in Gabon, where she was born, and extended across various African nations due to her father's work. Patricia's extensive experience as an expatriate has given her a deep understanding of the joys and challenges of living abroad. She holds M.B.A. an a degree in organizational behavior and cross-cultural training from Northwestern University, which has equipped her to support others in their global mobility journeys. After having lived in 11 countries, Patricia currently resides in France and enjoys sharing her experiences to help others navigate their expatriation adventures. Patricia also serves as a Foreign Trade Advisor for the French Government, providing high-level insights and support for international trade initiatives.
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